Bridal fashion news and inspiration

All the latest wedding fashion trends for the bride, bridesmaids, mother of the bride and grooms.

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The Rainbow Club x John Lewis & Partners Collection launches

The new Rainbow Club x John Lewis & Partners Collection has recently launched featuring fashion-forward bridal shoes finished with chiffon bows, 3D floral detailing, oversized pearls and diamanté straps. There are stylish choices for bridesmaids and mothers-of-the-bride. In other news for the brand, Rainbow Cub are helping brides-to-be put the love back into pre-loved with their Colour Studio service. The team can transform any pair of ivory Rainbow Club shoes into any colour, from neon brights to soft pastels.

Posted: 20 May 2021

Arseniy Budrevich, founder of Budrevich Fine Jewellery Studio, talks trends

We catch up with Arseniy Budrevich, founder of Budrevich Fine Jewellery Studio, about which engagement ring and wedding band styles have stood the test of time. Each year, you'll see different pieces highlighted as the must-haves, thanks to celebrity engagements, royal weddings and even influencer input. After a chaotic 12 months where our much-loved weddings have been pretty much halted, we wanted to look and see which ring trends and styles can snapshot this highly unusual year...

Posted: 13 May 2021

Intimissimi, Calzedonia and Tezenis brand sell on Next's e-commerce platform

Italian fashion group will sell its three lingerie and swimwear brands Intimissimi, Calzedonia and Tezenis on Next's e-commerce platform. The stunning Intimissimi collection comprises of premium lingerie and nightwear for him and her, perfect for the wedding night and honeymoon, whilst Calzedonia offers both chic and stylish swimwear and legwear. The cute Tezenis collection includes affordable, everyday wear for women, men and children and this partnership is available only in the UK and Republic of Ireland.

Posted: 6 May 2021

Lingerie brand Pour Moi launches the Jess Wright Edit

Reality star and influencer Jess Wright has collaborated with global lingerie brand Pour Moi on a brand new Spring/Summer Edit, guaranteed to refresh your wardrobe with a great range of new Lingerie and Swimwear.  Whether you're looking for perfectly fitting bridal or honeymoon lingerie or swimwear, luxurious nightwear or you just want to refresh your Activewear wardrobe, Jess' Edit with Pour Moi has you covered!  Jess has hand-picked all her favourite styles from Pour Moi that embody who she is and is guaranteed to make you ooze with confidence. Jess illustrates body confidence with ease and champions woman empowerment, making her a perfect ambassador for Pour Moi, who pride themselves on catering for and championing all body shapes and sizes.

Posted: 29 April 2021

Sif Jakobs Jewellery offers FREE personalised pendants for your favourite people

Award-winning Scandinavian brand Sif Jakobs Jewellery has launched the new 'SJJ x BFF' campaign which will see customers receive a free piece of jewellery when shopping the Follina collection. Celebrating friendship and love, the new promotion offers a way to provide some extra sparkle for somebody special in your life and is the perfect present for your bridesmaids. Until the end of April, with each purchase from the Follina collection you'll be sent a Follina Pianura Piccolo Pendant in the same metal as your personalised piece. A polished disc in sterling silver or yellow gold plate, the pendant will come engraved with a heart, ready for you to send to your special someone.

Posted: 22 April 2021

We catch up with Chi Chi London about their top tips for spring weddings

We catch up with Chi Chi London about their top tips for wedding dressing this spring. Rose Adams tells us, "While it's no secret that summer is the most popular season for weddings, you might be surprised at just how beautiful a spring ceremony can be. From stunning blossom backdrops to cosy receptions, a wedding in spring is packed with unique possibilities. With a little extra planning, you can make your wedding special yet budget-friendly. We've created ten tips and tricks to make your spring wedding an unforgettable event.

Posted: 16 April 2021

We chat to Sarah Barrett, creative director at Lyn Ashworth

Sarah Barrett, creative director at Lyn Ashworth is passionate about British bridal design making a big comeback this year and throughout 2021 that will herald a shift towards craftsmanship and sustainable bridal fashion. She tells us, "I believe there will be some good that will come out of the pandemic. Here at the Lyn Ashworth HQ, we're already working towards a trans-seasonal approach to bridal rather than the fast timelines, focussing on slow bridal fashion that's made-to-order. I believe we must look to stop over-creating and over-producing by having a more thoughtful approach to bridal fashion. Remembering what is beauty today, was beauty yesterday and will be beauty tomorrow."

Posted: 1 April 2021

Jewellers Lark & Berry unveil new unisex collection called OMNIS

Just in time for spring, fine jewellery brand Lark & Berry introduces its new unisex OMNIS collection, featuring an array of 18-carat white and yellow gold pieces featuring cultured diamonds and stones. Modern meets vintage in this new collection. The bold lines and cutting contrasts of the new bangles, rings, studs and pendants were inspired by Art Deco architecture and artwork. There's a variety of stones to choose from including green emeralds, blue sapphires and classic fine diamonds. All OMNIS pieces are made-to-order upon purchase in keeping with the brand's commitment to upholding sustainable practices.

Posted: 25 March 2021

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